Profesor Jeffrey Foreman, USA

Profesor Jeffrey Foreman from Appalachian State University, USA

On May 15-29, 2018, the Faculty of Economics hosted Jeffrey Foreman from Appalachian State University, USA. This visit was co-financed by the Fulbright Commission. Professor Foreman provided workshop titled: "Professional Selling Workshop” for students on the International Business specialization, Master’s Degree, 1st year.  The workshop consisting of two weeks of class sessions provided a foundational review of the personal selling process and traditional techniques for effective selling. Building on that foundation the focus was shifted to specific modern selling skills. Additionally, the program covered selected sales management topics.